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Handmade in Hamburg, Germany

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Our Mission

Inspired by natural pearls, vibrant colors and the harmonious combination of exceptional materials, we believe in the unique combination of playfulness and elegance. Our mission is to create jewelry that brings joy, touches the heart and completes your unique style. All our jewelry is handmade by us in Hamburg, with lots of love and great attention to detail.

About Us

A family business with girl power

In 2023, we, Claudia and Janna, started a new adventure as a mother-daughter team - the birth of Nidus the Label. Our vision is to bring our beloved Hamburg bead shop into the digital world and explore new horizons.

Nidus the Label embodies our enduring passion for handmade jewelry and fulfills of our dream of owning our own jewelry label. We are beyond excited to share this journey with you!

The Start of our Journey

Our journey began over 15 years ago in Hamburg-Eppendorf, when I, Janna, often visited the shop as a little girl and was fascinated by the world of beads. After taking over the shop in 2015, we managed and developed the shop together alongside my bachelor's degree. In the summer of 2023, after my Master's, we started Nidus the Label, a second-generation jewelry label inspired by our long-standing love for handmade jewelry and unique materials.

Our Store

Nidus - Beads. Jewelry. Accesories.

Eppendorfer Weg 253
20251 Hamburg, Germany